Category Tech

Apple AirTags are a revolutionary product that everyone needs. They have made tracking your belongings so much easier. They are small, affordable, and easily accessible. Below, you will find the top 5 uses of the Apple AirTag.

5 Uses of the Apple AirTag

Apple AirTags are versatile technology that offers peace of mind. They can track your personal belongings and help you find things that were accidentally misplaced. Consider the top uses of the Apple AirTag.

1. Locate Your Car

Enjoying the mall or even a concert comes with massive parking lots. Many parking lots have number or color indicators to help you find your car. However, this may not always be the case. Even if you do have some indicators, some parking lots are so massive that you need a map to return to your car. Leaving an Apple AirTag in your car can help you quickly find it. This can ensure you safely find your car at night, which is especially helpful if you are holding shopping bags. Looking lost or not being able to find your care at night can leave you unnecessarily vulnerable.

2. Track Your Luggage

Traveling is so exciting and can truly be the relaxing getaway you need. Having everything you want when you get to your location is key to enjoying your trip. However, carry-on luggage only holds a little. If you have checked your bags, add an Apple AirTag to them for peace of mind as you travel. Not only will you always know where your bag is, but you can easily help airline agents know where it is if an issue arises. This can help them return your luggage to you quickly in the event that it is lost on the way to your destination. Tagging your luggage is especially important if you have any high-ticket items in your luggage.

3. Monitor Your Bike

In many cities, bikes are the main form of transportation. They are the easiest way to beat traffic and get to your intended location. They are also great for getting a workout, as you can use them for dual purposes. Bikes can be expensive and are an investment. Keeping your bike safely protected and locked up can deter thieves from grabbing it. However, adding an Apple AirTag to your bike can give you peace of mind at all times. You can easily set up alerts if it moves and monitor the location. Consider purchasing protection for Apple products and a keychain to easily hang your AirTag to your bike. 

4. Keep Tabs on Your Wallet or Purse

Losing your wallet or purse can be incredibly scary. Whether it is misplaced or stone, the risk can be detrimental when it comes to your personal information. Your identity can be stolen, and your cards can be used for fraudulent purchases. If you do not have any way of getting your personal belongings back, you can spend hours turning off cards and trying to avoid further issues. Avoid this by keeping an AirTag tucked into your purse and wallet. It can help you easily locate your items. It can also trigger a sound that can scare potential thieves.

5. Track Your Pets

Pets are beloved parts of so many families. No matter if you keep your pets indoors or outdoors, an Apple AirTag is a great investment. It can ensure that you know where your pets are at all times. AirTags are especially helpful for pet owners with outdoor animals who are adventurous. Alternatively, it can help you rest easy if you have an indoor pet that who is not supposed to be outdoors. Keep your pets safe by adding an Apple AirTag to their collar. It is an investment in your pet’s future.

Phone Accessories Shop

Protect your phone, AirTag, and other tech products to ensure their safety and longevity. ITSKINS is the top phone accessories shop. They have products to meet any of your tech needs. Check out their selection online today!

Phone cases are a must since your phone is a significant investment. Most smartphones are around one grand or more. Because they are so expensive, it is important to protect them. Clear phone cases have become increasingly common for their sleek and simple design and their easy customizability. Many people put photos or mementos between the phone and the case to imbue their personality. One of the factors to consider when choosing a clear phone case is keeping it clean. Below, you will find the most helpful tips for maintaining the clarity of a clear phone case.

Tips for Maintaining Clarity of Clear Phone Case

Clear phone cases can easily become yellow and discolored, making your case and phone look dirty. Keeping your phone clean and clear requires some additional maintenance. Consider the following tips to ensure your phone case stays clear.

Select High-Quality Cases

Clear phone cases are trendy and look great. The first step in ensuring your phone case stays clear is choosing a high-quality case. The material used for your clear smartphone protection matters. It can be the difference between your phone lasting a few months to a few years. Choose a phone case from a reputable company with great reviews to help ensure your investment is worth it.

Avoid Direct Sunlight

Clear cases can yellow faster in sunlight. Prolonged UV exposure impacts plastic, essentially oxidizing and changing color. This can make your phone look dirty even when it is not. If you are outside in the sunshine, keep your phone inside your purse. It is best to keep it in a cool, shady place.

Clean Your Phone Regularly

There are several reasons why your clean phone case might look dirty. Some reasons are less about it being actually dirty, such as direct sunlight. However, regular cleaning is necessary, as dirt and grime can quickly accumulate on your phone because it is placed on so many surfaces daily. A clear case can look even dirtier as there is nowhere for it to hide. Clean your phone case with mild soap and lukewarm water weekly. Avoid harsh chemicals, as they can warp the plastic.

Avoid High Heat

You may want to take your phone out during the summer. Concerts, festivals, and camping are all fun summer activities. However, it can be helpful to avoid events in high heat as it can negatively impact your transparent phone case. Clear plastic can degrade when it gets too hot. Opt for a different phone case during the summer. There are so many great Australian-made phone accessories that can help you beat the heat in the summer.

UV-Resistant Cases

If you have your heart set on a clear phone case, consider cases with UV-resistant coatings. These coatings are designed to resist yellowing and reduce discoloration. Clear phone cases are trendy and can add to your overall style. Investing in a case that lasts is a great option. This type of case is more expensive, but it will last. 

Smartphone Protection

If you have recently purchased a new phone, purchase the accessories for it immediately. Investing in smartphone protection is worthwhile. It can save you hundreds of dollars in the long run. It can also save you time, as getting your phone fixed or replaced can leave you without a phone for days to weeks. At the very least, purchase a phone case and screen protector. The selection at ITSKINS has something for everyone. Avoid the wait and check out their phone accessories today!

Audio-visual equipment can be sensitive. One wrong move can irreparably damage your tech or lead to issues that require significant time and energy to correct. To avoid these complications and save yourself substantial time and money, you should learn how to care for your AV equipment. Today, the experts at Kanex Pro will share some tips for properly caring for your AV equipment. From storage recommendations to cleaning advice, here are five ways to prolong the lifespan of your favorite audio and video devices.

Tips for Caring for Your AV Equipment

1. Always Keep Your Connections Stable

Digital devices still require analog connections to function properly. You should constantly check all of your cables and connectors and fix loose connections immediately. One of the first and most common reasons for faulty AV equipment is that a cable becomes loose and damages the equipment. 

Here is a quick cable-checking routine that you can implement before and after each use of your equipment: 

• Check cables and connection sites for signs of wear or corrosion.
• Immediately turn off your equipment and replace damaged cables before attempting to use your AV devices again. 
• Keep cables snuggly wrapped, but do not bend or twist them excessively.

Routine cable maintenance can prevent expensive and irritating damage to your cables. Faulty cables are a danger not only to themselves but also to the rest of your equipment. 

2. Implement a Cleaning Routine

Like anything else that sits out for long periods, your AV equipment collects dust. Get into the habit of wiping down your equipment on a regular basis. This will prevent too much dirt and dust from building up, which can damage the sensitive electronic parts within. 

That said, you should be careful about what solutions and materials you use to clean your cables. Start with a soft and dry cloth. Gently rub the surfaces to remove dust and grime. If dirt is in the device’s little nooks and crannies, grab a can of compressed air. Steer clear of water and other potentially damaging cleaning products that could ruin your gadgets. 

3. Properly Store Your AV Supplies

Some AV equipment is too big to be tucked away at home. If you have devices that need to be left out, regularly ensure they are not exposed to harmful products, chemicals, dirt, or liquids. Invest in a safety cover or a locked storage cabinet for extra protection. 

AV products are best stored in secure and dry places. Many items come with their own covered bags, which fit snugly and are protected by a zippered case. Others can be safely stored in a clean drawer or cabinet.

Removing the batteries from your equipment before storing it is also a good idea. By keeping your power supplies, SD cards, and removable batteries in a separate location, you can prevent a hazardous leak or further damage. 

4. Update Your Equipment Regularly

If your audio or video equipment is beginning to slow down, it might be time for an update. Many AV devices come with firmware or software that streamlines the audio-video connection process. Over time, this firmware can become glitchy or bugged. Make sure your products are up to date so any troubleshooting is effective. Consistent updates will also keep your devices at peak performance so you do not run into connectivity issues later down the line.

5. Remember to Calibrate!

Certain types of equipment may also need to be calibrated. To learn how to calibrate each item, follow the manufacturer’s manual. Then, follow a series of steps to adjust settings until they align with the receiving device. For example, you can calibrate functions like screen brightness, resolution, contrast, and audio volume for optimal performance. 

Contact our team of expert AV systems manufacturers to learn more about caring for your AV equipment. We provide a vast selection of audio and visual connectors, adapters, playback devices, and more. 

Smartphones have taken over the tech world over the last decade. While cell phones originally were meant for phone calls, they have evolved into something so much more. Now, most people do not leave home without their phones. With so many apps, they can be used for both professional and personal reasons. This includes email, messaging, social media, and taking photos and videos. Influencers and those in the field of entertainment even use smartphones to shoot videos and movies. Below you will find the top 5 tips for shooting movies on your smartphone.

5 Tips for Shooting Movies on Your Smartphone

Due to the advancements in smartphone technology, they have become useful production tools. In fact, it’s possible to shoot high-quality videos that can be used in movies. They can even be used to create an entire movie. There are several helpful techniques to optimize the video quality for any movie production. Consider the following tips for shooting movies on your smartphone.

Start With the Right Smartphone

Shooting a movie on a smartphone is possible but you have to have the right phone. There are several features to look out for if you want to use your smartphone for video production. This includes camera quality. Find a phone with a high-resolution camera and great low-light performance. Stabilization is also key as you want to find a phone with optical image stabilization or electronic image stabilization. This reduces shakiness in videos and improves overall video quality.

Consider Your Storage

Videos take up a lot of storage on your phone. Finding a phone that has a lot of storage can reduce space issues when you are shooting. The average movie is well over an hour. When it comes to footage to create the movie hundreds of hours of shooting may have taken place. Because of this, it is key to ensure you have optimal storage while shooting.

Get the Right Accessories

You will definitely need some accessories when shooting a film with your smartphone. This includes a tripod, external microphone, lighting, and lens attachments. Additionally, you need to protect your smartphone as it is integral to the entire production process. Samsung smartphone protection includes a screen protector and case at the very least. These are a must-have while shooting a movie with your smartphone.

Camera Setting Optimization

The vast majority of smartphones require some camera setting optimization. Adjust your settings accordingly to ensure high-quality videos. This includes setting your resolution as high as possible, preferably 4K. This results in crisp videos that have so many details. Your frame rate should be customized as well. This depends on how you want the video to look. Common rates include 24, 30, or 60 fps. Focus and exposure are also key so be sure to lock focus to prevent fluctuations during filming. Do your research on the specific phone you have for optimal results. 

Pay Close Attention To Lighting

Lighting is a key component of any video. It’s key to understand the lighting you are in and how that impacts your shots. There are major differences between natural and artificial light. It’s helpful to use as much natural light as possible. However, artificial lights may be necessary if natural light is not possible. One key tip is to avoid backlighting. This can reduce silhouettes and other issues with your shots.

Phone Accessory Retailer

If you plan to use your smartphone to shoot a movie, check out the accessories at ITSKINS. They are the number one phone accessory retailer. This is due to their vast selection of high-quality products. Check out their phone accessories today so you can begin shooting your movie!

AV switchers are commonly used and essential pieces of AV equipment that allow a multitude of other types of audio-visual equipment to function smoothly and efficiently. Understanding how these switchers work can help you gain a greater understanding of various other types of audio-visual equipment. One aspect of understanding how these pieces work is understanding what situations they should be used in. Specifically, this can help you save time by ensuring you never use the wrong type of equipment.

If you are an audio-visual professional or just an amateur learning the ropes, this guide can help you determine when to use AV switchers.

What are AV Switchers?

AV switchers are a class of equipment that can come in many different forms. The purpose of an AV switcher is to allow the transfer of audio and video signals from one source to previously incompatible devices. Many different devices can be involved in this process, including:

• Cameras
• Laptops
• Televisions
• Blu-ray players
• Displays
• Projections
• Sound systems

The purpose of an AV switcher is to allow a user to seamlessly switch between the various sources and destinations of audio and video no matter which scenario they might be used in. Therefore, understanding the various scenarios where these types of devices can arise can help you make informed decisions on how to handle various scenarios.

When to Use AV Switchers

AV switchers are most useful when a project manager is juggling multiple sources and destinations for audio and video signals. Having a switch that can toggle between various signals and their end destinations can allow an entity to manage much more complex projects and situations than it would otherwise be able to handle. Because AV switchers handle multiple inputs and outputs, they are usually medium to large-sized devices with many port options.

There are several different subtypes of AV switchers to choose from. The most commonly encountered are:

• Standard AV Switchers: These devices enable users to connect multiple AV sources to multiple displays and switch between these input sources conveniently.
•  AV Matrix Switchers are a more complex type of AV switcher, better for more complex projects. These matrices can allow a user to route multiple sources to multiple displays and are highly customizable.

AV matrix switchers typically route multiple audio or video sources to an equal number of destinations. For example, an AV matrix switcher would allow a user to monitor multiple security cameras in a vast complex.

Setting Up Your AV Switchers

Whether you are using standard AV switchers or a more complex matrix system, you will need to take several steps to correctly install an AV system.

1. Identify Your Input Sources: Take stock of the input sources that you want to connect to the switchers, such as computers, media players, gaming consoles, and more. Make sure to identify the exact number of input sources you will have.
2.  Identify Your Output Displays: Perform the same task with the number of output displays that you will have on hand, and ensure that the two numbers will work well together.
3.  Assess Your Signal Compatibility: Make sure that your AV switcher can support the signal formats of both your input sources and output displays.
4.  Connect Your Input Sources: Find the appropriate cables to connect each AV source to the input ports of your AV switcher. This will ensure a secure connection for your setup.
5.  Connect Your Output Displays: Securely connect the output ports with the input ports of your AV switcher using the appropriate cables.
6.  Power the System: At this point, you can power up your switcher. Assuming you closely observed the previous steps, there should be no issues with your general display or the functionality of the system.
7.  Test the System: You can double-check the functionality of the system and test it once you have established a general level of functional use for it. Performing tests where you switch between the various input sources of your system and test them on your various displays can help you determine whether every element of your system is working correctly and at optimum efficiency.

Your Top Resource for AV Equipment

KanexPro is one of the best online and in-person resources for any individual who is looking to receive high-quality audio-visual equipment. If you have questions about AV switchers or any other piece of AV equipment, contact our expert team today to discuss your options.

In today’s fast-paced, technology-driven world, people’s reliance on computers and telecommunications is unquestionable. To stay connected, people rely on various systems and devices. Whether it is for business communication purposes, playing online games, managing audio-visual equipment, or streaming their favorite shows, efficient data transfer is crucial. One of the most highly effective tools in this area is the active optical cable. If you are unfamiliar with active optical cables and are curious about what they are, read on for a description of the valuable tool.

What Are Active Optical Cables?

Cable Basics

Cables transmit data from one device to another. Copper cables are the most common type, using electrical signals to carry data. HDMI cables, which are made of copper, are found in homes and offices. 

Active Optical Cables

In contrast to copper cables, which use electrical signals, optical cables use light to carry data. They use optical fibers, known as fiber optic cables, between connectors. They send data as light pulses through glass or plastic fibers. Compared with copper cables, optical cables are able to transfer data at faster speeds. Moreover, signal loss over long distances is less likely to occur.

These cables are called “active optical” because they are only in active mode. This means that the cables contain electronics like signal processors and transceivers that enhance their performance and facilitate a smooth and efficient transfer.

How Do Active Optical Cables Work?

1. Signal Conversion

When a device sends a signal, the signal usually starts as an electrical signal. The electronics built in the AOC turn this signal into a light signal.

2. Data Transmission

The light signal carries data through the optical fibers at lightning speed. Because it is light, more data can be carried at faster rates than that of traditional copper cables.

3. Signal Is Converted Back into Electrical Signal

At the end of the cable, the light signal is converted back into an electrical signal because this is the type of signal that the receiving device can understand.

Real-World Applications

Medical Imaging

Active optical cables play a crucial role in medicine, especially in medical imaging, where precise, high-speed data transfer is crucial for accurate diagnosis.

Professional Audio/Video

Since AOCs can transmit high-quality audio and video signals over long distances without the risk of quality loss, they are also excellent in broadcasting and live events.

Home Entertainment

If you love watching movies or playing games at home, using active optical cables can ensure that you get the best possible audio and video quality without interference.

Data Centers

Cloud services and internet-based applications rely on efficient and fast handling of vast amounts of data. Active optical cables make this possible.

Advantages of Active Optical Cable

• High-speed data transfers
• no required equipment upgrade
• lighter than high-speed cables
• not easily affected by electromagnetic interference
• low energy consumption
• high transmission rate
• signal integrity is maintained even at long distances
• long-distance transmission

Time to Upgrade Your Connectivity

Active optical cables may not be something that ordinary people may think about on a daily basis, probably even never. Most people are unaware of the essential role that AOCs play in their daily activities. Few people understand that behind their seamless online experience, whether it is streaming movies at home, running a busy data center, or supporting cutting-edge medical technology, it is the AOCs that help make it all possible. 

If you want to enhance your setup and system, whether for leisure or professional purposes, consider switching to AOCs. It is time for you to experience the speed, reliability, and performance that active optical cables offer. Explore our website and make the switch today.

If you have used any modern AV device over the last decade or two, then you have likely seen an SDI cable. The oldest versions of this handy audio-visual connector date back to the late 1980s, and they remain a staple today. But for anyone unsure what SDI cables are and when to use them, the article below will provide answers. Keep reading to learn about the different types and uses of serial digital interface cables. 

Kanex Pro is the premier online resource for adapters, A/V converters, and other visual accessories. 

About SDI Cables

These dynamic cables are flexible adapters that can work to convert both audio and video. Most SDI types can send and receive audio/visual signals. Of course, various types serve more specific needs depending on what you are doing with your setup. SDI types include: 

Standard Definition

The original SDI cable is used to send and receive audio and video in compressed form. It used to be the go-to cable for devices with a standard video resolution of 480i to 576i. If you need something that will convert higher audio and visual qualities, then you may need a more updated SDI option.

High Definition

Developed for higher resolutions in the modern age, HD cables are for just about anything made in the last decade. These powerful cables are suitable for anyone looking to process video resolutions between 720p and 1080i.

12 Gbps SDI

This is one of the most advanced types of SDI cables on the market today. It provides optimal speeds for both audio and video transmission. This cable typically processes up to 2160p video and has a smooth 60 FPS framerate that stays consistent the whole time. 

How SDI Cables Work

These cables were originally designed as a protocol technology. This protocol acts as a communicator between two devices looking to transmit or receive compressed A/V files. Using coaxial connections, they bring the devices together and offer instant transmittal. Many video devices, such as gaming computers, theater screens, and projectors, can be seen with SDI cables because they are a reliable connection source. 

SDI Vs. HDMI

You may think that the way SDI cables work sounds a lot like the HDMI cable. And you would be correct! They are very similar. So why would someone choose an SDI cable over one of the many HDMI cable options? 

HDMI Cables

Though SDI is popular, HDMI cables are almost more widespread. This means that you will likely find HDMI cables and ports already included with or attached to your commercial items. The average consumer uses HDMI cables on a daily basis to connect TV screens to smart TV boxes, computers to monitors, and even laptops to phones. When it comes to speed and transmission rate, HDMI is typically just as reliable as any SDI option. 

SDI Cables

SDI cables are usually the cord of choice for professionals who need the absolute best for their video devices. Filmmakers or large businesses with video equipment may be more likely to use SDI cables as the most trustworthy type of connection. SDI cables may also be preferred because of their distinct locking mechanism. The coaxial cables can lock into place, making it very difficult for the connectors to become loose.

Professional SDI Cables Available at Kanex Pro

At Kanex Pro, you can find high-grade SDI cables, coaxial cables, HDMI cords, and other reliable connectors. Our online store provides a huge inventory of audio-visual equipment to suit your tech needs. Contact us today so we can help you find the best cable for your setup. 

Choosing the right cable for your technology is necessary to ensure optimal performance and reliability. There are several applications for the technology that is created, and each relies on top-tier wires. People use a variety of standard cables on the market as well as custom cables and wiring because custom wire can cater to their unique mechanical needs. This has led to some debate about whether custom wire is better than standard. Below, you will find helpful information to guide you through choosing the right cable.

Is Custom Wire Better Than Standard?

Standard and custom cables are both helpful in many situations. However, only custom cables are catered to your unique needs. Standard cables are pre-manufactured, which means that they are designed to meet common and widely used specifications. They are available in several different types and sizes that are commonly needed for a wide swath of applications. These are often general cables, including ethernet, HDMI, and power cables. The benefit of standard cables is that they are highly compatible and reliable. However, they may not be specific to your needs if you have a unique purpose for the application. 

Custom cables are specifically designed and manufactured to your needs. In fact, several factors of the cable can be customized to your specifications. For example, the length can be customized so your cable will fit perfectly within your setup. Additionally, the shielding of the wire can be customized, including protection from electromagnetic interference or radio frequency interference. Lastly, the connectors can be customized to your specific equipment. These customizable qualities are especially beneficial to high-end sound systems and industrial cables in harsh environments. 

Benefits of Custom Cables

Custom cables offer several benefits. While standard cables can meet a wide variety of needs, custom cables offer individualized benefits. 

Unique Specifications

Custom cables are created based on your unique application’s needs, including the length, shielding, and connectors. This ensures optimal compatibility and reliability.

Durability

Many cables are employed outdoors for concerts and sports broadcasting. If these events take place under harsh conditions, such as weather or extreme temperatures, weak cords will not function. Custom wires and cables can be designed to withstand difficult weather conditions that commonly arise.

Optimized Performance

Custom cables from a top wire and cable company can ensure optimal performance. Various factors, including signal integrity and resistance to interference, can be integrated into your custom cable. These optimizations are highly beneficial if reliable performance is necessary for your tech.

Flexible and Adaptable

Custom cables offer great flexibility in meeting your cable needs. The specifications can be adapted to ensure the very best performance. From the length and shielding to various protective factors, custom cables offer so much more than standard cables.

Considerations When Choosing Cables

Each application is different, and it is important to assess your specific needs, including the project requirements. Consider the length needed and the performance specifications. In addition, consider the environment in which the cable is located. Consider the temperature, potential for moisture, and any other environmental factors. Each of these could dramatically affect the overall performance of the cable. Lastly, consider the need for future-proofing. Long-term compatibility is key. Because of this, be sure to think about any changes that may occur if you update the surrounding equipment. 

Wire and Cable Company

Choosing the best cable can be overwhelming, but the team at Calmont Wire and Cable is skilled in creating custom cables and providing excellent materials. No matter what industry you are in, they can work with you on your project needs. They have successfully worked with clients in the medical, aerospace, military, communications, and robotics industries. Contact their team today for more information!

Staying updated in a rapidly changing world of technological advancements can be both overwhelming and challenging. When it comes to connections and cables, it is easy to be confused, especially for those who are not really interested in all the intricacies of technology. Among the plethora of connections and cables available today, the most prominent and often confused are the Thunderbolt and USB-C. To make the confusion worse, USB-C and Thunderbolt 3 and 4 have connectors and cables of the same shape. And although both are powerful and versatile, they are not identical.

Understanding the difference between the two is crucial for making informed purchase decisions and maximizing the efficiency and potential of your devices. Whether you are a tech enthusiast, an everyday user, or a phone accessories retailer, this knowledge is crucial. So, how do Thunderbolt and USB-C differ? It is time to find out.

How Do Thunderbolt and USB-C Differ?

USB-C: The Everyday Connector

Used in many devices today, the Universal Serial Bus Type-C is a popular connector that can be plugged in either way without having to worry about it being upside down. It is designed to replace older types of USB connectors. Reversible and flexible, it can handle different types of data and signals, making it the ideal all-in-one connector for laptops, tablets, smartphones, and other accessories.

Thunderbolt: The High-Performance Connector

Thunderbolt is a supercharged type of connector created by Intel and Apple. It can handle data, video, audio, and power all in one. The latest Thunderbolt 4 is much more powerful, as it can transfer data much faster, connect multiple devices all at once, and deliver high-quality video output every time.

Key Differences Between Thunderbolt and USB-C

Speed

The transfer data speed for USB-C is up to 10 Gbps, with the newer version going up to 20 Gbps and the latest version going up to 40 Gbps, matching that of Thunderbolt. Meanwhile, Thunderbolt 3 and 4 can transfer data at 40 Gbps and are much faster than the older USB-C, making them ideal for video editing and transfer of large files.

Video Output

USB-C can handle video output like Displayport, but the device and cable will significantly impact the quality. On the other hand, Thunderbolt can support 4K displays at 60 Hz or a single 8K display. It is ideal for professional use with high-resolution monitors.

Power

When it comes to power, USB-C has enough to charge laptops, phones, and other commononly-used gadgets. While the Thunderbolt provides up to 100W, just like USB-C, it has the added benefit of high-speed data and video transfer. Compared to USB-C, Thunderbolt is the perfect choice for docking stations and complex setups.

Connecting Multiple Devices

USB-C generally does not allow users to connect multiple devices in a chain. Meanwhile, professional setups can benefit largely from Thunderbolt, which allows multiple devices in a chain with multiple monitors and other peripherals.

Choose the Right Connection

If you need to decide between USB-C and Thunderbolt, think about what functions you need. If it is just for everyday use, a USB-C is good enough. It is versatile, widely compatible, and has no problem performing most tasks well. Plus, with USB-C charging cables being so common, ensuring your devices are all powered up and ready to go is so easy. However, if you have high-performance needs, like faster data transfers, better video output, and the ability to connect multiple devices, Thunderbolt is the perfect choice. Use your newfound knowledge to purchase the proper connection now. Check out our shop today.

Text message marketing is at the forefront of so many businesses’ marketing plans. The benefits make it a tough competitor as compared to alternative marketing methods. It is a cost-effective way to save valuable business resources. One of the best ways to improve customer engagement is to use text drip campaigns. Below you will find how to maximize text message drip campaigns.

How to Maximize Text Message Drip Campaigns

Text message drip campaigns are unique as compared to regular text message campaigns. They are characterized by a series of pre-written messages that are sent to customers over a period of time. They are highly effective and have been proven to offer several benefits to businesses. Consider the following benefits associated with text message drip campaigns.

Effectively Nurtures Leads

Text message drip campaigns improve lead nurturing over time. The nature of the campaign involves a series of pre-written messages sent over a period of time. Sending the series of messages helps move consumers through the sales funnel. This is because the messages provide valuable information and encourage action. This method results in 50% more sales than alternative methods. The approach is highly beneficial as it drives sales which ultimately improves your business’s bottom line.

Cost-Effective Solution

Saving vital business resources is the key to business success. This includes both time and money. Text message drip campaigns are more cost-effective than any other marketing method. This is true for businesses large and small. In fact, small businesses can benefit just as much as large businesses from automated texting software. The cost saved is compounded by how effective text message marketing is. As compared to alternative strategies, text message marketing statistically crushes them.

High Customer Engagement Rates

Text message drip campaigns are highly effective when it comes to customer engagement. Text messages are opened at much higher rates than email. In fact, open rates can reach 98%. This is vastly different as compared to email open rates. The average open rate for marketing emails is around 20%. Open rates are critical for businesses as it increases the likelihood that customers will click through. The call to action is often in the form of a link. When recipients click through, it increases the likelihood that they will purchase something from the business. High open rates have a positive domino effect on business sales. 

Customization

Personalized text messages are a necessity in any marketing campaign. The key to running a successful text message drip campaign is providing consumers with what they need at the right time. To achieve this, it’s necessary to use customer data to curate your messages. Providing recipients with information that adds value to them is critical. Research shows that personalization improves customer engagement rates. It can also boost customer loyalty and brand credibility. By customizing the recipient’s experience you can easily curate the message to their unique wants and needs.

Fast and Effective Engagement

Text messages are a fast and effective way to communicate with customers. Curating your message is key. Keep it simple, short, and straight to the point. The call to action should be clear right away. If your recipient has to search to understand the message, they can easily get distracted. Capturing their attention offers fast and real-time information that is critical to businesses. The information is valuable in the moment and in the future. In fact, it can effectively inform future business marketing campaigns.

Automated Texting Software

Creating your marketing plan can be overwhelming. However, with automated texting software, you can easily save time and money. Contact the team at Trumpia for support with your next text message drip campaign!